Jump to HeaderJump to Main ContentJump to Footer
Michigan State University
Michigan State University
Digital Experience Studio

University Communications and Marketing

Digital Experience Studio

  • Experience Program
    • Website Project Process
    • Working with a Vendor
    • Glossary
    • Taxonomy Data Dictionary
  • |
  • Experience Design
    • Website Strategy
    • Website Structure
    • Information Architecture and Navigation
    • User-Centered Design Conventions
    • Common UX Issues
    • Enterprise Design System
    • Content Planning
    • Creating Accessible Content
    • Taxonomy and Filters
  • |
  • Website Technology
    • Web Standards
    • Search Engine Optimization
    • Cascade CMS
    • Sitecore CMS
    • Content Hub Overview
    • Content Hub DAM
    • Content Hub Operations

    SitecoreAI

    Sitecore user login
  • |
  • Social Media
    • Alt Text Bookmarklet
    • Meta Ad Pixel
    • Social Media and Web Integration
    • Sprinklr

    Sprinklr

    Sprinklr user login
  • |
  • Analytics
    • Google Analytics (GA4)
    • Testing
    • Data Visualization

    Google Analytics

    Google Analytics user login
  • |
  • News and Events
    • News and Updates
    • Events and Trainings
Digital Experience Studio

University Communications and Marketing

  • Experience Program
  • Experience Design
  • Website Technology
  • Social Media
  • Analytics
  • News and Events

< Experience Program

  • Website Project Process
  • Working with a Vendor
  • Glossary
  • Taxonomy Data Dictionary

< Experience Design

  • Website Strategy
  • Website Structure
  • Information Architecture and Navigation
  • User-Centered Design Conventions
  • Common UX Issues
  • Enterprise Design System
  • Content Planning
  • Creating Accessible Content
  • Taxonomy and Filters

< Website Technology

  • Web Standards
  • Search Engine Optimization
  • Cascade CMS
  • Sitecore CMS
  • Content Hub Overview
  • Content Hub DAM
  • Content Hub Operations

SitecoreAI

Sitecore user login

< Social Media

  • Alt Text Bookmarklet
  • Meta Ad Pixel
  • Social Media and Web Integration
  • Sprinklr

Sprinklr

Sprinklr user login

< Analytics

  • Google Analytics (GA4)
  • Testing
  • Data Visualization

Google Analytics

Google Analytics user login

< News and Events

  • News and Updates
  • Events and Trainings
Digital Experience Studio > Website Technology > Sitecore CMS > Sitecore Component Guide >

Promo Bar

MSU Tools and Resources

  • A to Z Index
  • Find People
  • Email
  • Tech Support
  • Social Media Directory

Communications Resources

  • University Communications and Marketing
  • University Trademarks and Licensing
  • MSU Brand Studio
  • MSU Editorial Style Guide
  • MSU Photos

Contact us

517-355-7505

Address

Michigan State University 408 West Circle Drive East Lansing, MI 48824

Follow Us

  • Visit our Facebook page
  • Visit our page on X
  • Visit our Instagram page
  • Visit our LinkedIn page
  • Visit our YouTube page
  • Visit our TikTok page

If you're having accessibility issues, please let us know.

Know MoreTransparency Reporting: Budget & Salary/Compensation
  • Contact Information|
  • Site Map|
  • Privacy Statement|
  • Site Accessibility|
  • Call MSU: (517) 355-1855|
  • Visit: msu.edu|
  • Notice of Nondiscrimination|

SPARTANS WILL|© Michigan State University|

Promo Bar

An important, usually time-sensitive message that is displayed at the top of a page below any Alert (MSU site only) and above the masthead. Visitors can opt out of future displays once the message is read.

promo-bar-example
Figure 1: Example of a website with two promo bar components.

Component Information

  • Usage
  • Best Practices
  • Tips and Tricks
  • Expected Behavior
  • Template Data
  • Related Information

Benefits

  • Display timely messages to visitors at the top of a page above the masthead, outside of the page’s normal content area between Breadcrumb links and Footer.
  • Visitors can click to close the message once they’ve seen it.
  • Content authors can schedule when the promotion bar stops showing to visitors.

Example Use Cases

  • Provide a prominent message and optional text link to visitors.
  • Provide a message that visitors can choose to opt out of displaying.
  • Provide a message with an expiration date, on or after which the message no longer displays.

Component Options and Limitations

  • There is no maximum number of characters in the message.
  • The message field is a text box. It does not support styling or HTML.
  • The Promo Bar background can be set to gray (default) or dark green.
  • An expiration date can be specified. The Promo Bar no longer displays on that date or on any date going forward.
  • A text link can be appended to the end of the message.
  • The Promo Bar can only be specified for a single page. There is no option to display one Promo Bar on multiple pages.
  • Data (content) is created for a specific component. Sitecore will not allow Data to be assigned to another type of component. For example, a Data>Promo Bar item cannot be assigned to a Hero Banner component.

Guidelines

  • The Promo Bar is used for a text-based message that is typically time-sensitive and not permanent content.
  • The Promo Bar can be used on all page types.
  • Provide clear and succinct messages. Content authors should use their best judgment on the length of text to display. 
  • No fields are designated as required. To ensure a quality user experience, the background image and at least one line of text or the CTA button should be specified.
  • Although the message text cannot be styled, the presence of “<br />” in the text starts a new line.
  • There is no option to display a Promo Bar on multiple pages. However, one bar can be shared by multiple pages by storing it in the sitename > Data > Promo Bar node (instead of a page Data node) and referencing it in multiple pages
  • Content authors should not replace the text in an existing Promo Bar to create a new Promo Bar. Users who had previously closed the original Promo Bar will not see the new message. Instead, create a new Promo Bar component, place it on the page and remove the original component from the page.
  • The Promo Bar displays in the page’s content area. It is not full bleed (edge to edge of browser window).
  • Multiple bars are stacked horizontally.
  • A maximum of three bars are displayed on the page. If more than three bars are created, the three listed first in the asset tree are used.
  • If multiple consecutive bars have a gray background, the bars display with gradient shades of gray to provide contrast.

    promo-bar-three-at-once-example
    Figure 2: Example of three promo bars. Two are grey and one is green.
  • The Promo Bar displays every time the page is visited. The visitor can opt out of repeatedly displaying the message on page visits by clicking the “X” icon on the right edge of the component. However, the message will resume displaying if the visitor clears their browser cache.

    promo-bar-expiration-example
    Figure 3: Example of a promo bar with an expiration date.

Promotion Text (single-line text)

  • A short text message
  • There is no character limit.

Color (droplist)

  • This determines the bar’s background color: gray (default) or dark green.

Expiry Date (date) – Available in Explorer or Content Editor

  • This field determines if the bar will be displayed, based on the date. Display occurs if expiry date is in the future or is empty.
  • Standard date and time selection panel.
  • The date can be changed anytime on an existing bar to restart or extend the Expiry period.

Promotion Link — General Link

  • A text link that navigates to an internal or external page or file.
  • This optional link (internal, media asset or external) displays at the end of the Promotion text, with one space as a separator.

Related Components

  • Info Panel — The Info Panel component can also be used to provide messages. An Info Panel displays in the page’s normal content area (between Breadcrumb links and Footer) and does not have an Expiry date option.

Live Example

  • Demo: Information-Focused Content Components

Frequently Asked Questions

Can I designate a page’s Promo Bar to display on multiple pages?

No. You can manually place the same bar on multiple pages.

How do I set up a Promo Bar with content that can be shared (reused) by several pages?

Instructions for Use

Add a First Promo Bar

In Page Builder:

  1. Select the page in the content tree.
  2. Click “+” button in the topmost placeholder area, above the masthead.
  3. Locate Promo Bar from the component list and drag it to the top of the page.
Note: You cannot add a Promo Bar below the masthead.
  1. In the Assign content item dialog box, expand the MSU node, expand the appropriate website, expand Home, expand the appropriate page and expand Data. Then skip to step 5, below.

Alternate method:

  1. Click Components tab at the top of the content tree.
  2. Locate Promo Bar and drag it from the left column Components list into the main area’s topmost placeholder above the masthead.
  3. In the Assign content item dialog box, expand MSU > site name > Home > page name > Data.

Assign data:

  1. Select Data and click “+” to the right of the Data item.
  2. Select Promo Bar and give it a name unique within the context of the page. For example, “Promo Bar 1.”
  3. Select the new component and click Assign.
  4. Choose Promo Bar options. See additional instructions below.

Tool Use Guide

 

Documentation updated: June 11, 2026

Is there an issue with this documentation? Report it here.

Create a Promo Bar by following the instructions below. In Content Editor, drag the Data item to the site’s Data node. Use this item for all pages that use the component.

Add a Second or Third Promo Bar

In Page Builder:

  1. Click Components tab at top of content tree.
  2. Locate Promo Bar and drag it from the left column Components list into the main area’s topmost placeholder above masthead, in the order in which multiple Promo Bars should display.
  3. In the Assign content item dialog box, expand MSU node, expand the site, expand Home, expand page and expand Data.
  4. Select appropriate Promo Bar content and click Assign.
  5. The component can be renamed in Content Editor (right click on item to rename) or Page Builder (click the pencil icon on the assign content panel).
  6. Choose Promo Bar options — see instructions below
Edit or Replace the Assigned Promo Bar

In Page Builder:

  1. Click the Promo Bar to display the toolbar.
  2. Click Select content item icon.
  3. In the Assign content item dialog box, expand MSU node, expand the site, expand Home, expand page and expand Data.
  4. The component can be renamed in Content Editor (right click on item to rename) or Page Builder (click the pencil icon on the assign content panel).

    promo-bar-explorer-icon
    Figure 3: The Promo Bar toolbar. The Explorer icon is outlined in red.
  5. Choose Promo Bar options — see instructions below
Choose Promo Bar Options and Add Content

In Page Builder:

  1. Click the Promo Bar.
  2. In the Promo Bar right side panel, click the Design tab and expand Styling:
    1. Set any styling as required. These settings are not generally needed.
  3. In the Promo Bar right side panel, click the Design tab and expand Advanced styling:
    1. Select Color — Gray or Green background
  4. In Promo Bar right side panel, click the Content tab and adjust content:
    1. Text — This is the text that displays in the Promo Bar. Click the field and type directly into the field. “[No text in field]” indicates that nothing will display in the Promotion Bar.
    2. Link — Click the field in the component or expand Link in the Content tab to edit. “[No text in field]” indicates that no link will display.
      1. Link Type — Choose Internal (a page in this website), External (a page or file on another website), Media (an asset in this site’s Media Library) or Email (opens an email client with a preloaded recipient address.)
      2. Path — This is the link destination. The method of assigning the URL depends on the type of link: Internal (use the page chooser), External (provide fully specified URL/path) or Media (use the Media Library chooser).
      3. Link text — This is the text that appears on the button.
      4. Open in new window — Check the box to have the link open in a new window.
      5. Click Clear link value to remove the CTA button.
    3. Expiration Date — Add a date on which the Promo Bar expires and no longer displays.
  5. Click Actions and Submit to send the page to the publishing workflow.
Alternate Method: Edit Content Using Content Editor

In Page Builder:

  1. Click the dropdown arrow to the right of the Sitecore XM Cloud icon in upper left.
  2. Select Content Editor.

In Content Editor:

  1. Locate the Promo Bar component in the content tree.
  2. Make necessary changes in each field.
  3. An existing Promo Bar can be duplicated and then changed as needed.
  4. Return to Page Builder.

In Page Builder:

  1. Refresh the canvas to see changes.
  2. View the page using Preview (eye icon in upper right).
  3. Click Actions and Submit to send the page to the publishing workflow.